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Check out Cheryl's blog for the
latest tips on pricing! -

www.ThePricingPro.com

SMA ™ - The Pricing Solution:

"It only lets me put in the facts and keeps my opinions out!"  David Steen, RE/MAX Property Legends

“I really like this program. It gives me more confidence that I am helping a client with the best price range.”  Helen Cleveland – Mira Vista Realtors

“I love your program and am finding it very useful already!”  Sandy Goodsell – Oregon

"I am in the Scottsdale , Greater Phoenix area. I have been a Realtor for 15 years. I want to tell you that this was our first RE/MAX convention and I thought your program was the best we attended. The most useful information and the best value. We all want to get our listings priced right and this has been the most successful tool we have had in our bag." Linda Leebove,CRS, GRI - RE/MAX Fine Properties, AZ

"The info on the Scientific CMA was put to use the very next day after finishing the course. I had an appraisal come back on one of my listings with a lower value, due to a difference in square footage compared to the CAD. He was right that the sq. footage was less....I couldn't argue against that. But, the appraiser had used two foreclosures as comps. IF I HAD NOT GONE THROUGH YOUR CLASS, I would not have known that those comps were not acceptable. I spoke with the appraiser ASAP, submitted comps and ....used the SMA method to determine the value and adjustment before I presented it to the appraiser. I managed to bring up the value for my sellers by $3600. What an awesome circumstance to be in and use the obstacle to impress my clients with my education, knowledge and the final outcome. The contract is going to closing now!" Teresa Noland, RE/MAX Platinum - TX

"During the 20 years I have practiced real estate, I have found the most difficult task we as real estate professionals face is how to price properties so they will sell. Your Scientific CMA has given us the the one tool that we lacked in our business. "scientific' approach to pricing that will stand the scrutiny of the most adamant seller's objections. What you have given us as professionals is invaluable." Fran Hoover, RE/MAX Masters, TX "Top 50 "Best of the Best'- D Magazine, 2001

"You were my favorite session at the RE/MAX International Convention this year (2006)." Steve Anderson, RE/MAX Homestead , Idaho

Dear Cheryl - I just finished listening to all of the CDs and one word sums it up for me - WOW! As I said in a previous email, I absolutely hated the MLS CMA. I took copious notes and will definitely be listening to these numerous times. Beyond the "hows" and "whys" of the SMA, I especially liked your comments, hints and guidance throughout the program. Number one in my mind right now is how to handle an over-priced home, based on my incorrect CMA! Quite honestly, I was concerned about the price of the program. I have bought "stuff" in the past that did not live up to my expectations or to the publisher's claims. Your CD program definitely exceeds all my expectations! Thank you so much! Betty Byrnes, Coldwell Banker Cfd Realty

PEAK Performance Training Class:

“As a very new agent, my lack of experience/knowledge in doing day-to-day business left me “floundering”.  I have learned how to narrow my focus and rid myself of “time stealers”.  This course sets a foundation for my business which is critical.”  Karen Jones, RE/MAX Landmark

“The entire course was worth every minute!  PHENOMENAL!  I’m ready to implement everything and then come back and take the course again for reinforcement!  Awesome job – thanks for everything!”  Karen Mathison, RE/MAX Associates Boerne

"Since I took your class, I haven't had a single problem getting a Buyer's Rep signed. Your class made me realize how hard we work and how much service we provide and people really do understand that once you explain it to them with confidence." Eric Cates, RE/MAX DFW Associates, Carrollton , TX

Convention Programs:

"Thank you so much for the great presentations you gave last week at our Convention.  Everyone seemed very happy with all of the programs.”  Peggy Anderson, Illinois Assn. of Realtors

Success Partners - MasterMind Group - Success Partners© Breed Success!

"You told us when we started Success Partners that we would achieve goals beyond our imagination.  You should have said 'beyond our wildest imagination'! I actually almost tripled my production! I also earned my CRS designation in 2005 and hired a part time assistant. But I saved the best part for last, I spent 2 months of vacation in 2005 with my husband in Hawaii. I don’t want you to think I’m just tooting my horn.  I’m giving you and our Success Partners group credit for helping me achieve goals beyond my wildest imagination. The love, support and encouragement from you and the rest of the group is unbelievable."  Janis Penick, RE/MAX Bastrop Area

ACTION! The New Agent Training Book for Brokers:

“I am using your booklet as a guide for my training for "brand new" agents.  Your booklet has helped me a lot!”  Joanne Panek, Managing Broker, RE/MAX Allegiance, Mechanicsville, NJ

Cheryl's Scripts - The Polished Listing Presentation:

"I listen to your listing presentation CD every day and it's helped tremendously!" Todd Weickardt, Broker-Manager, RE/MAX Realty 100, Brookfield , WI

Inspired Success Coaching:

"Cheryl is patient, very experienced and knows about real life as a Realtor. She uses practical systems to get you to the top of your game!" James Keoughan, RE/MAX Masters

"Cheryl Fairbanks has taught the Peak Performance course of RE/MAX of Texas for the past five years to rave reviews - both as the result of her unique delivery, as well as the relevance of the course content. Those who have participated in the Peak Performance classes and applied the techniques that Cheryl teaches have experienced a dramatic increase in their production levels. It is no wonder that so many of our most successful Broker/Owners require that their agents attend Peak Performance." Richard Filip, Owner, RE/MAX of Texas

“Cheryl’s knowledge of the industry, combined with her excellent presentation skills, make her one of the best trainers in the industry. She has a unique way of helping adults learn in a fun and informative manner. Her results and the results of those who have attended her sessions speak for themselves. Cheryl is an inspiration and an asset to our industry.” Judy LaDeur, President, Forum Recruiting Solutions, Inc.

"I have been licensed 7 years.  Since taking PEAK Performance last year my business doubled." Sherrie Fontenot, RE/MAX Fine Properties, Houston, TX

"I took PEAK Performance while I was also getting my license (April 2003).  I hit the Ground running and the week after finishing the class, using strategies Cheryl taught me regarding FSBO's and Scientific CMA's I had my first listing.  I haven't slowed down since!" Bill Morris, RE/MAX Capital City, Austin, TX

“Cheryl’s many years of business experience are evident in her presentation and material. I attribute my early success to taking Peak Performance. I took the course my first week in real estate. It benefited me as a rookie, but it can also benefit experienced agents. I got a great start to my career by having all this information in the beginning!” Andrew Eads, RE/MAX DFW Associates, Flower Mound, TX, Rookie of the Year

“Cheryl is excellent – The Best! I am a professional teacher myself and will encourage anyone in real estate to take Cheryl’s Peak performance. It has something for everyone, new or experienced agents – she breaks it down so clearly. Her experience and dedication to real estate really shows.” Loretta Causey, RE/MAX Associates of Arlington, Arlington, TX

 


 

 

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